Plantcraft are a new plant-based protein innovation company manufacturing vegan deli products. They are leading a transformation in moving people away from animal products towards more sustainable food choices that are delicious and affordable.

Plantcraft website homepage image


  • Development


We have designed the website and developed it on WordPress platform with the overall project delivered within quite strict deadlines. The key goal was for the website to highlight that animal product alternatives can be both delicious and affordable as well as sustainable. Plantcraft website features a new range of vegan products and recipes as well as introduces to the story behind the brand and why it exists.


We've collaborated with Her Studio as our design partner and worked closely with them to achieve the sleek and minimalist look.

Plantcraft ingredients section by Wildlabs
Plantcraft products page by Wildlabs
Plantcraft mobile navigation by Wildlabs
Plantcraft products page mobile version by Wildlabs
Plantcraft ingredients page by Wildlabs

The Result

Beautiful and sleek website design and usability allowed Plantcraft to launch their marketing and sales on an international stage across three continents.

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Auckland, New Zealand.

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